CMO

Values Value,Posted 1 month ago

Senior

Full time

Negotiable

Remote

Values Value is a recruiting company specializing in gamedev, seeking a CMO for one of our clients, a product company that develops the best MMO Sandbox action game for mobile devices. Currently, the company's project boasts an audience of over 15 million users.

What are you working on?
  • At what stage of the project(s)? Global Launch
  • Genres: MMO
  • Platforms: Mobile
Team size and structure?

34

For which tasks (responsibilities)?
  • Development and implementation of marketing strategy aimed at achieving company goals.

  • Establishment of systematic and efficient operation of the marketing department.

  • Effective management of 6-7 digit monthly budgets.

  • Development of UA strategy. Testing and optimization of channels.

  • Establishing a creative department and implementing procedures for creating and testing creative materials.

  • Strategic development of Incent, Google Ads, Applovin, Ad Networks directions.

  • Planning and development of Influence marketing strategy.

  • Monitoring the implementation of the strategy with Influencers.

  • Scaling the project to Tier-1 countries.

  • Organization of professional development for the team.

  • Good English knowledge, at least – Intermediate level.

What kind of professional are we looking for?
  • Experience as a CMO in mobile marketing for at least 5 years.

  • Experience in building a marketing department from scratch.

  • Handling large budgets.

  • Understanding of key metrics for analyzing the effectiveness of advertising campaigns.

  • Experience in establishing a creative department and setting up processes for creating and testing creatives.

  • Understanding of primary traffic optimization approaches.

Would be a plus:

  • Experience in influencer marketing.

What is important for us in a person?
  • Responsible

  • Proactive and energetic

  • Effective communication of ideas and results

  • Creative

Why do we enjoy working here?
  • Investments from the largest gaming fund with great expertise in games.

  • An ambitious, new project in the genre. 

  • Building a marketing department from the ground up.

  • Opportunity to participate in decision-making regarding the development of the project.

  • Compensation for sports and specialized training expenses.

  • Salary and bonuses (to be discussed individually).

  • Flexible working conditions and a flexible schedule.

  • Remote work.

The selection process
  • HR interview with a Values Value recruiter.

  • Interview with the company's co-founders.

  • Final interview with the company's co-founders.

  • Offer.

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Values Value

Company type: other, services

Employees: 11-50

Platforms: PC, Browser, iOS, Android, Console, VR/AR

https://valuesvalue.com/

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